the channel mastery podcast

Latest Episodes and news

152: Steve Matous, National Interscholastic Cycling Association (NICA)

Steve Matous, the president of National Interscholastic Cycling Association (NICA), shares how NICA immediately reached out to partners and sponsors at the start of the COVID-19 outbreak to ensure they could still operate and continue to serve the cycling community, their initiatives to invite newcomers to the sport, the...

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151: Cassie Abel, Women Led Wednesday

Wild Rye founder, discusses the purpose behind Women-Led Wednesday, a day for consumers to support women-led businesses on Nov 25th.

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150: Ashley Korenblat, Outerbike

Founder Ashley Korenblat, discusses 'Your Friend in the Bike Business' - an interactive tool to help cyclists choose the right bike for them.

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149: nancy guinn, dog krazy

Nancy Guinn, owner of Dog Krazy, a specialty retail pet store, discusses the pet industry, consumer trends amid COVID-19 & more.

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148: Aaron Foley, Director of the Black Media Initiative at the Newmark Graduate School of Journalism, CUNY

Aaron Foley: Director of Black Media Initiative at Newmark Graduate School (CUNY) talks with Kristin about his new role & initiatives. Including, increasing Potential for BIPOC Community Media

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147: 2020 Holiday Summit, 3-part interview with David Howell, Ryan Riggs and Kelly Ramirez

““I can guarantee you whoever’s listening today, if you have your number one competitor, they’re banking on your failure. They’re banking on you having holes in that channel or that consumer confidence issue so they can pick up that slack, right? …It just means that if there’s a void,...

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meet the host

Krstin-Carpenter-Meet-The-Host-2020
Kristin Carpenter

I’m the founder and CEO and Verde Brand Communications, a former journalist, a business news junkie, a cyclist and a podcaster.

Each week, tune in to the Channel Mastery marketing podcast and learn what’s working for the most successful multi-channel businesses today.

This business podcast was created to assist business leaders as they transform their companies to optimal multi-channel success.

Channel Mastery podcast delivers best-in-class tools, strategies, and marketing tactics for straight from the experts to your earbuds.

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