the channel mastery podcast

Latest Episodes and news

170: Rob DeMartini, ceo of usa cycling offers insight into the long-term strategy of the organization

USA Cycling CEO, Rob Demartini, talks about the monumental growth of the cycling industry through 2021 and the importance of newcomers.

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169: Gareth Richards bridging the gap between outdoor industry professionals, brands and specialty retailers

Outdoor ProLink CEO, Gareth Richards talks bridging the gap between brands and consumers, and the value of industry Pro's referrals.

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168: Abby Mickey, Cycling Tips

Cycling Tips Associate Editor, Abby Mickey, discusses combating inequality in cycling, growth of the VeloClub and much more.

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#167: the camber outdoors team and kristin carpenter discuss tools to meet the moment

Camber Outdoors Executive Director, Emily Newman & Chief Programs Officer, Renita Smith discuss tools for diversifying the workplace.

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#166: scott buelter, ascent360 ceo on consumer trends for specialty retailers in 2021

Scott Buelter, Ascent 360 CEO discusses consumer trends focus in 2021 Q2, specifically hitting on the bike and ski industries.

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#165: live feisty’s founder, sara gross, on the importance of knowing your target audience

Sara Gross, Live Feisty founder discusses staying engaged with your consumers, pivoting to virtual events and much more.

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meet the host

Kristin Carpenter

I’m the founder and CEO and Verde Brand Communications, a former journalist, a business news junkie, a cyclist and a podcaster.

Each week, tune in to the Channel Mastery marketing podcast and learn what’s working for the most successful multi-channel businesses today.

This business podcast was created to assist business leaders as they transform their companies to optimal multi-channel success.

Channel Mastery podcast delivers best-in-class tools, strategies, and marketing tactics for straight from the experts to your earbuds.

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